Coach plan to next June, in China’s new storefront count 25 home, it shows that the company further expand international market efforts.
Headquartered in New York, at present brands in the world were 665 stores, of which China has 41 storefront, single Coach in China last year opened 15 stores.
The chairman of the company Lew Frankfort told China Daily reporter to interview: “the Chinese market for us is full of opportunities, and the market will continue rapid growth in the future.” Now the brand in the Chinese market try various channels, including flagship store sales, retail AoTeLaiSi, the inn in inn, etc. The company will accelerate in China a speed. Recently opened a new Coach in dalian.
The Coach Luis international retail director, said: “the development of China’s market and is far more rapid than we expected $250 million.”
Coach 2009 April from its distributors hand ImagineX group purchase Chinese market business, now Coach direct management control brand in China market, in the domestic market is expected to further promote the brand well-knownness and market share.
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